Expanding Small Business Units: Opportunities and Challenges

Poland as an example is rapidly emerging as one of Europe’s most dynamic economies—boosted by entrepreneurial spirit, strategic investments, and regulatory reforms. In 2025 alone, approximate over 353,000 new businesses were launched —signalling fertile ground for expansion.

Why Poland?

Poland’s strategic position in Central Europe, coupled with EU membership, gives businesses access to both Western and Eastern European markets. Its major cities—Warsaw, Wrocław, Łódź, and Gdańsk—are not only economic hubs but also gateways to regional supply chains.

Moreover, Poland’s fire safety regulations (allowing for more cost-effective compartment design) make it possible to build units that balance compliance with affordability—an important factor for SMEs.

Strengths of SBU Expansion

• High Occupancy Rates
  Many European SBU parks, including those in Poland, are reporting 90–95% occupancy (Source: [Insert market report]), highlighting strong tenant demand.

• Flexibility in Design
  SBUs in Poland range from 150 sqm service units to 3,000 sqm mixed-use spaces, providing solutions for mechanics, service providers, e-commerce, retail, and gastro tenants.

• Strategic Anchors
  Anchor tenants such as supermarkets, restaurants, or gyms create steady footfall and add long-term value to a park.

• Sustainability Trends
  New projects are increasingly integrating green roofs, solar panels, EV charging, and water reuse, aligning with ESG standards and reducing operating costs.

Challenges to Address

• Navigation and Traffic Flow
  Many SBU parks still struggle with internal navigation, where cars, vans, and heavy trucks overlap. Clear signage, one-way systems, and zoning can improve safety and efficiency.

• Permitting and Zoning
  Land zoning updates in Poland are not always frequent, and permitting can take 3–5 years. Developers are responding with temporary structures and phased construction.

• Tenant Expectations vs. Rental Levels
  Rental costs must align with SME affordability. Overpricing risks higher vacancy in competitive submarkets.

Opportunities in the Polish Market

• Tailored Tenant Zoning
  Organizing tenants into dedicated zones (e.g., logistics vs. retail-facing) enhances flow, branding, and customer experience.

• Community Building
  Beyond real estate, SBU parks that foster a community atmosphere—through shared services, amenities, or networking—can boost tenant loyalty.

• Green and Smart Technology
  PropTech solutions, smart navigation, and energy-efficient designs are emerging as competitive differentiators.

• Leveraging Urban Expansion
  Locating SBUs near growing residential districts and transit hubs ensures strong demand and visibility.

The Road Ahead

The SBU sector in Poland is evolving rapidly. Developers such as Squarebizz, Frontier Estates, LPC, CityLink, and Ideal Idea are active in shaping the market with projects that highlight sustainability, flexible design, and diverse tenant mixes (Sources: [Insert reports / press releases]).

With the right strategy—balancing affordability, adaptability, and ESG-conscious design—Poland has the potential to become a European leader in SBU development.

For investors and entrepreneurs, the message is clear: with the right vision and execution, SBUs in Poland don’t just grow—they thrive.

Disclaimer

The views expressed in this article are for informational purposes only and do not constitute legal, financial, or investment advice. Readers should conduct their own due diligence or consult qualified advisors before making business or investment decisions.